Blog Assigment # 5

BLOG ASSINGMENT #5

            Avant-garde films are films that do not have a certain narrative but rather functions as art use to in the old days; it’s a channel or form of expression. Avant-garde films explore the true potential of different film techniques, with creativity as fuel to the vehicle of imagination. The creators of these films try to explore the boundaries of certain techniques by fusing it with others to create a whole new technique that derives a whole new effect or reaction from its viewers. A perfect example of such would be the music video “Her Morning Elegance” which combines still photography with motion photography which creates a whole new technique commonly called as “still-motion photography”. It creates an effect similar to that of a disco-ball where everything seems to be moving yet taking split second breaks; only difference is that in still-motion photography the characters are always in the light where with a disco ball you can only see the subjects when the light flashes on them.

            Where as before such techniques might have been frowned upon or was slow to receive the credit it deserved; contemporary movie-viewing practices changed all that. It’s a matter of minutes for anyone to upload a video on “youtube”, to which millions around the world have access to. Online video libraries such as “youtube” has definitely made sure of the fact that film viewing will never be the same as before again, millions of teens now  days make their own video while millions of others watch it. The websites also serve as a channel for anyone who is seeking attention to get publicity, whether it’s good or bad, many contemporary pop starts have got their break through online websites on which they downloaded their art and someone noticed. I have seen time to time as sometimes short videos on youtube receiving similar attention, both quantitative and qualitative, to films, and my take on that is why not? If you have produced something purely out of your imagination which is creative, then you are worthy of all the attention you could possibly get.